AI CONSULTING / SINGAPORE & SOUTHEAST ASIA
We help marketing, comms and sales teams save time and reduce costs with practical AI workflows. From creating content to researching leads and organising company knowledge, we build the workflow with you and train your team to use it.
Prefer email? sales@chazrt.com
Hands-on training, using your team's real work.
Start with a task that takes too much time or costs too much to repeat. Build around the work, then compare the time, cost and quality.
Content & campaigns
Bring the brief, brand voice and review steps into one workflow. Your team can create and adapt content in-house, with a person checking every piece before it goes out.
Output: Campaign content, ready for review.
What we measure: Production time and cost per approved asset.
Research & briefings
Pull research, past decisions and useful documents into a briefing with sources your team can check. Prepare for meetings and conversations without starting the research again each time.
Output: A briefing with sources.
What we measure: Time spent finding information and preparing a brief.
Lead generation
The focus is lead generation. Define who matters, research relevant companies and prepare a brief for the conversation. Your team checks the shortlist and decides who to engage.
Output: The client-engagement brief.
What we measure: Research time and cost per relevant prospect.
Count the tool costs and the time spent checking the work. Money saved and time freed up are different measures. Both matter.
Different teams, familiar challenges. We adapt the workflow to your people, tools and ways of working.
Begin with an audit, build the workflow, or keep it improving over time. Each engagement uses your team's real work.
A review of your content workflow, followed by a hands-on session. We assess where AI can help and give your team a clear plan.
A 4 to 8 week engagement to set up AI content tools, train your team and build a custom app for your content workflow.
Monthly support to keep your AI content tools and workflow current as your team and its needs change.
Roy Tan brings 20 years across APAC marketing, digital platforms and public policy. He helps teams make AI part of everyday work.
He also runs an e-commerce brand, producing its content in-house using AI. That daily work informs what Chazrt builds and teaches.
A practical view of AI agents for marketing: what is real now, what is hype, and which recurring workflows are worth setting up.
The real reasons marketing AI pilots stall: missing context, no owner, and treating AI as a magic trick instead of a workflow.
A quick test to tell whether an AI tool is genuinely saving marketing time or just creating the feeling of productivity.
A starter guide to using Claude Cowork for repeat marketing tasks such as reports, research, repurposing, and inbox triage.
A simple AI-assisted SEO audit workflow using free tools first, plus the checks that matter for search and AI visibility.
Why the most useful first AI build for marketers is often a simple dashboard, not a full app, and how to start small.
A tool on its own can produce uneven work. We set up brand guidance, prompt libraries and a review process, then train your team to use them on real tasks.
We review your current tools and content workflow, then assess where AI could save time or reduce costs. You get the audit findings and a 90-day activation roadmap.
Yes. Marketing and sales are our focus, but we also help with research, meeting preparation and company knowledge. We start by understanding the work and agree the scope together.
AI can help with repetitive production and first drafts. Your team still checks the output, makes the creative decisions and decides what gets published.
Yes. We build content workflow apps and plain text knowledge systems that your team owns. The Second brain page explains how company knowledge can support daily work.
We're based in Singapore and mainly serve Southeast Asia. Sessions can run remotely, so teams in other regions are welcome too.
Tell us where the work gets stuck. We'll look at where AI could help and whether we're a good fit.